7 reasons why a retail safari should be on every retailer’s 2025 agenda
Sharon Yourell Lawlor highlights seven compelling reasons why retail safaris can transform your business
Print22 November 2024
In the latest edition of her What’s In Store newsletter, retail expert Sharon Yourell Lawlor shares why building a retail safari into your 2025 strategy is essential.
These immersive experiences provide teams with invaluable insights into how brands and retailers are navigating today’s challenges and driving innovation.
Sharon highlights seven compelling reasons why retail safaris can transform your business:
- Observe Trends in Action: Discover how cutting-edge technologies like gamification, RFID, and self-checkout are shaping the retail landscape.
- Experience and Discuss as a Team: Align your team’s vision with real-time discussions as you explore trends and strategies together.
- Learn How to Apply What You See: Guided by a retail expert, turn inspiration into actionable strategies tailored to your business needs.
- Break Down Silos: Bring together marketing, innovation, category, and leadership teams to build shared understanding and strategic alignment.
- Spot Opportunities Beyond Your Category: Gain fresh inspiration by observing successful strategies from diverse retail sectors.
- Gain Strategic Perspective on Your Business: Benchmark your current approach and uncover new opportunities for growth in 2025.
- Reconnect with the Shopper Mindset: Experience the in-store journey through the eyes of consumers, gaining insights to enhance their experience.
Sharon’s article provides actionable takeaways for teams seeking clarity, creativity, and a competitive edge.
Read the full article here.
Read more: 7 tips on exploring the future of retail
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