First Drinks distributing Tullamore Dew
Photo by Ivan Samkov
Distribution of Tullamore Dew in the UK has transferred from Maxxium UK to First Drinks following the purchase of the whiskey brand from the C&C Group recently by William Grant & Sons for €300 million.
Print14 December 2010
Maxxium UK has also handed across the other brands included in the C&C deal, Carolans Cream and Irish Mist, to First Drinks, William Grant & Sons’ subsidiary.
According to First Drinks’ Managing Director Chris Mason, “As part of William Grant & Sons, it makes sense for us to assume control of these brands in the UK. First Drinks has an established range of premium spirits and one of the best-balanced portfolios in the industry”.
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