Spar announces competition for National Tree Day 2024
In its fourth year sponsoring National Tree Day, Spar invites primary schools to plant free Native Irish Hawthorn saplings and offers children a chance to make magical wishes through QR-coded fairy doors in stores nationwide
Print2 September 2024
Spar has announced its fourth year of Spar National Tree Day sponsorship, in partnership with The Tree Council of Ireland.
Spar National Tree Day, which takes place on Thursday, 3 October 2024, calls on children, teachers and parents to take the pledge and plant one of the 2,000 Native Irish Hawthorn tree saplings that are FREE to primary schools.
‘Trees are magic’
The theme for this year’s Spar National Tree Day is “Trees are Magic – Draíocht na gCrann” and to celebrate Spar will be planting some magic under its trees in stores across the country.
For the month of October, each Spar store will be home to a fairy who will be inviting local children to leave a wish at their door.
Each fairy door will have a QR code for parents to scan, share their child’s wish and be in with the chance of making their child’s wish come to life.
Tree planting
Spar National Tree Day is dedicated to celebrating and promoting the importance of trees in our environment, encouraging primary school children, teachers, and families across Ireland to connect with the magic of nature through educational activities and tree planting.
This year’s campaign focuses on the native Hawthorn tree, also known as Crataegus monogyna or An Sceach Gheal, which has roots in folklore and is believed to have special magical properties; importantly it plays a vital role in Ireland’s ecosystem.
“Through this collaboration we aim to enhance awareness and engagement with our natural environment, leaving a lasting legacy for future generations,” said Colin Donnelly, sales director, Spar.
Donnelly adds that by providing resources and opportunities for children to learn about trees and their ecosystems, Spar hopes to inspire the next generation of environmental stewards.
To learn more, visit www.treeday.ie.
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