Competition to win an overnight stay in Lidl launched

Credit: Lidl Ireland

Offer is the first of its kind in the retailer’s history

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11 May 2021

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Lidl Ireland is giving its customers a chance to win a ‘Night at Lidl’. With intercounty travel restrictions set to lift in the coming weeks, the retailer is calling on its biggest fans to enter a competition that will help them gain entry to one of Lidl’s stores after dark.

The winner and one friend will be invited to savour the taste of summer from their own private BBQ chef on hand to conjure up an incredible menu of Lidl’s choicest dishes and relax in the company of the in-house wine expert, who will treat you to a personal wine tasting session. Then it’s off to the cosmetics aisle for a full beauty treatment before cosying up in front of the big screen for a movie night with snacks and goodies galore. When the night comes to an end, the winner can settle down in comfort of their own middle aisle, with soft sheets and cushy pillows helping them relax as they live out their life-long dream of spending the night in a Lidl store.

“What better way to relax and unwind then in your local Lidl aisle, sampling our delicious summer range and sipping on our refreshing, award-winning wines,” said Anita Break, Lidl’s newly appointed Chief Staycations Officer. “There’s always been great interest in behind the scenes at the nation’s much-loved retailer, and we’re pleased to launch this once in a lifetime experience for one lucky fan, for one night only.”

Interested shoppers can get a sneak peak of the overnight experience here.

 

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