National Off-Licence Association unveils National Off-Licence of the Year
18 January 2012
The National Off-Licence of the Year 2012 Award was presented to Redmond’s Off-Licence, Ranelagh.
According to NOffLA chairperson, Evelyn Jones, the awards have been of the highest standard to date; “The standard this year really has been outstanding, particularly with regards to product knowledge and customer service. It hasn’t been an easy year for the industry so our members have really had to raise the bar and get a better understanding of exactly what the customer wants. It’s evident from the judges’ feedback that they have been doing just that.”
Marks were also awarded for key criteria including overall appearance, hygiene, product range, customer service and product knowledge. Judging began in July 2011, a tough but rewarding journey for all of this year’s award winners.
The awards were held in the prestigious surrounds of the Honourable Society of King’s Inns, Dublin on 9 January.
In all 42 finalists were awarded certificates of either ‘Standard’, ‘Merit’ or ‘Excellence’ based on their performance. The awards are held annually to recognise those off-licences around the country that offer exceptional service to customers and demonstrate excellence in retail standards.
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